TheMerode
Members Club
The most open private members’ club
TheMerode is a new kind of private members’ club, one that unites business and culture.
We believe in the power of teaching, learning and sharing.
We are building a community dedicated to inspiration and self-development. A versatile community of men and women, established and rising individuals, from local and international backgrounds, entrepreneurs, investors, business leaders, creatives, start-uppers, civil society leaders, artists and more… with Brussels as a common playground.
We are fostering a place where our members feel at home; where ideas are nurtured, and members can engage in conversations.
TheMerode is a collective story of individuals coming together, connecting, and crafting a new type of club. It is a place to learn, enjoy and meet.
Our star products...
Who's behind ?
A vision of Bruno Pani
Founder of Profirst, one of the leading luxury event and communication agencies, Bruno Pani had a dream that someday he could contribute and give back to the society. His vision was able to come to life during the 2020 pandemic when he and 2 of his long-time business partners took over the Hotel de Merode located at the heart of Brussels. They envisioned a new kind of private members’ club, a cross-generation and multicultural place where members would be able to socialize, learn, engage and grow.
Where to find us
Our points of sale