TheMerode
Members Club
The most open private members’ club
TheMerode is a new kind of private members’ club, one that unites business and culture.
We believe in the power of teaching, learning and sharing.
We are building a community dedicated to inspiration and self-development. A versatile community of men and women, established and rising individuals, from local and international backgrounds, entrepreneurs, investors, business leaders, creatives, start-uppers, civil society leaders, artists and more… with Brussels as a common playground.
We are fostering a place where our members feel at home; where ideas are nurtured, and members can engage in conversations.
TheMerode is a collective story of individuals coming together, connecting, and crafting a new type of club. It is a place to learn, enjoy and meet.

Our star products...





Who's behind ?
A vision of Bruno Pani
Founder of Profirst, one of the leading luxury event and communication agencies, Bruno Pani had a dream that someday he could contribute and give back to the society. His vision was able to come to life during the 2020 pandemic when he and 2 of his long-time business partners took over the Hotel de Merode located at the heart of Brussels. They envisioned a new kind of private members’ club, a cross-generation and multicultural place where members would be able to socialize, learn, engage and grow.
Where to find us
Our points of sale
Place Poelaert 6,
1000 Brussels
Place Poelaert 6,
1000 Brussels